Blog
Behind the Scenes
Behind the Scenes: Stormy Kromer Staff on the Road
January 23, 2012
It’s the time of year when fall/winter brands, like ourselves, hit the road and begin showing off what’s new for Fall 2012. We just got back from our first national trade show of the year, the Outdoor Retailer Winter Market. We met with over 80 retailers, current and new, over the course of the 4-day […]
Behind the Scenes
Last-minute Surprises from Stormy Kromer
December 16, 2011
Welcome to the last frantic days of the holiday season! The employees here at Stormy Kromer feel a little like the elves at Santa’s workshop – we’ve been working seemingly around the clock to be sure that everyone who put Stormy Kromer gear on their wish list will wake up happy on Christmas morning! If […]
Behind the Scenes
Designing the Airman’s Jacket
October 10, 2011
We’ve launched a number of new designs for this fall – including a number of new apparel and outerwear items. One of these designs is our new Airman’s Jacket – Stormy Kromer’s take on the traditional bomber jacket. With all the interest nowadays about design – take the success of Bravo’s Project Runway for instance […]
Behind the Scenes
Developing Stormy Kromer Plaids
September 18, 2011
In addition to designing new products each year, our product development team also has the task of developing new plaid designs to be used on existing products. This fall, we are launching three new exclusive Stormy Kromer plaids: Superior, Wintergreen and Mapleberry. So, how does an exclusive Stormy Kromer plaid get developed anyway? Our team […]
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